Start spreadin’ the news
I’m leavin’ today
I want to be a part of it…
I can hear everyone singing the final line:
Deer Valley Resooooooooort
Fine. Frank Sinatra may not have had après ski on the mind in “New York, New York”, but if the famous singer were alive today, I bet he would want to be a part of Deer Valley’s East Village—even with no relation to the New York City neighborhood—and the transformational development ongoing across Mayflower Mountain and Deer Valley Resort.
East Village—Deer Valley Style
“Deer Valley East Village is a long-anticipated project that will serve as the heart of the expanded terrain at Deer Valley Resort,” said Gary Barnett, Founder and Chair of Extell Development Company (Extell), in a press release. “With careful planning, we’ve curated a village that will redefine luxury and offer unparalleled amenities for our guests.”
The ability to curate such luxury came from 10 years of collecting. Since 2015, Extell has purchased over 20 land parcels, assembling well over 5,000 acres for development. Extell partnered with the Military Installation Development Authority (MIDA) and Reef Capital Partners (Reef) to create a highly capable development team. These efforts set the stage for the 2023 agreement between the developer and Alterra Mountain Group (Alterra), Deer Valley’s parent company, to fold Extell’s East Village property into its existing resort operations—what Deer Valley President and COO Todd Bennett called, “Your new Deer Valley.”
Barnett, speaking of what’s to come with this partnership and the billions of dollars of work set to go in on the mountain, said, “Extell and Deer Valley collaborated to craft a village and ski experience where luxury, adventure, and experience come together effortlessly.”
Thus began the monumental transformation of Mayflower Mountain.
Big Name Arrivals
Two projects helped get the party started in the East Village. The Residences at Pioche Village delivered four buildings comprising 400-plus condominiums built by New Star General Contractors in December 2023. Although the project is outside the epicenter of ongoing development, it is becoming increasingly important to the area, as MIDA recently purchased one of the buildings to set aside 42 units of workforce housing.
The first finished project within the epicenter was the award-winning Grand Hyatt Deer Valley, designed by OZ Architecture and built by Jacobsen Construction, completed in 2024. Extell partnered with MIDA to develop the hotel on military land, offering 100 rooms at a discounted rate for service members. The opulent hotel and condo property introduced a total of over 380 guest rooms, 40 suites, 55 private residences, and nearly 40,000 SF of conference space.
And it’s just the beginning.
On a recent tour of the East Village, Michael Woisin, Extell’s Sr. VP of Construction in Utah, detailed the immense manpower required to bring the vision to life. The six tower cranes currently operating there, along with a handful of other cranes, combine with dozens of concrete trucks heading up and down the mountain to support around 1,000 construction workers on site, driving projects of all sizes.
Reef is developing multiple residential properties in the coming years. On the single-family side, Marcella at Deer Valley has already sold out the 143 homesites in the future private community, which is currently under construction. Marcella Landing will deliver a gated community of 50 ski-in/ski-out luxury townhomes designed by Olson Kundig. Cormont will deliver five residential condo towers and a vibrant central plaza, with construction completed in 2027 and 2028, and local architectural experience provided by FFKR Architects.
The big brands are coming, too. Four Seasons Resort and Residences Deer Valley, designed by ODA Architecture and built by Jacobsen Construction, will deliver 134 guest rooms and suites, as well as 123 for-sale residences, with completion in 2028. Canopy by Hilton will open a 180-key hotel near Pioche Village. The property will feature architecture by The Richardson Design Partnership and interior design by DLR/Brayton Hughes and will open its doors in summer 2026. Waldorf Astoria Deer Valley Resort and Residences was announced in late January, with plans to bring 132 guest suites and 105 for-sale residences near Deer Valley’s Green Monster, the resort’s 4.85-mile ski run—Utah’s longest. With architectural design from KPF and interiors by AvroKO, the project will open its doors in 2028.
Beyond the ski-in/ski-out access at many of the above properties, the East Village will also feature a skier services building and an extensive, tiered pedestrian plaza designed by ODA for year-round enjoyment when completed. The building will serve as the heart of the ski village, surrounded by the “ski beach” at the base of the mountain—with a future holiday market, a snow maze, and The Ribbon’s state-of-the-art ice- skating circuit planned for winter months. In summer, the area will be activated by a music festival, farmer’s market, outdoor movie screenings, and other events.
Ski Infrastructure Ready for 25/26 Season
The East Village will be the epitome of luxury when the $5 billion development is completed, but Deer Valley has also put massive development into the recreation portion of the mountain through the resort’s Expanded Excellence Initiative .
Garrett Lang has been one of the Deer Valley team members overseeing these developments. He and his now-wife came out to Deer Valley in 2011 for a ski season, and the two have never looked back. The same forward vision applies to Deer Valley, as it continues plans to transform the mountain with ski infrastructure, doubling the amount of skiable terrain at the resort since 2023, from 2,000 in 202 to its current 4,300 acres today since 2023.
Deer Valley’s eastward expansion had been percolating for decades before he arrived, said Lang, Senior Director of Mountain Operations for Deer Valley, “but never on this scale.”
Lang detailed that new terrain has received expanded ski infrastructure over the last two years. The mountain now hosts ten new chairlifts (with 31 total), three new surface carpets (with eight total), 100 new runs (with over 200 total), and a massive increase in snowmaking capabilities—just in time for an unseasonably warm and dry 2025/2026 season.
Lang expressed confidence in the resort’s snowmaking operations to deliver as skiers await Mother Nature’s return. Over 1,000 new snow guns are supplied by four new pump houses and 80 miles of air and water pipe, all installed in preparation for the ongoing winter season and beyond. “You’d have to go to Europe to see [a snowmaking system] like this,” Lang added. Between 80-90% of the snowmaking system is automated, Lang added, with a maximum capacity of 19,000 gallons of water per minute, helping to cover over 880 acres across the mountain. Plans are in place to add infrastructure to expand snowmaking coverage to 925 acres. Let it snow, indeed.
Even with finished and ongoing construction on lifts, snowmaking capabilities, utilities, and a recent ribbon-cutting for the East Village Express gondola—the largest lift project within the Expanded Excellence Initiative—Lang reported no impacts on skier safety.
Better yet, he said, the massive construction scope has been a talking point for fascinated guests who get to see development move forward. “You have a firsthand view of a staggering amount of construction,” Lang said of the views from the slopes. “People comment all the time on the amount of cranes down there [in the East Village].”
Mountain design from Deer Valley’s longstanding partners at SE Group, under leadership from Chris Cushing, Principal, means “runs have the same Deer Valley feel,” said Lang. Deer Valley is internationally renowned for “blue groomers”, and that reputation will only grow with the new terrain. “It’s one of the best things about the expansion, that it’s really integrated—it’s seamless, with the same look and feel, with the same Deer Valley experience,” Lang said, detailing how the once-in-a-lifetime opportunity of the resort expansion has become extra special since opening it up to guests.
As the world watches the Milano Cortina 2026 Winter Olympics at the time of publication, Deer Valley’s Expanded Excellence Initiative and the ongoing development of the East Village are preparing the area for the spotlight as athletes and visitors travel to Utah for the 2034 Winter Olympics.
It’s time to follow Sinatra’s advice and “start spreadin’ the news” about what’s going on at Mayflower Mountain—you’ll want to be a part of it. Lang concluded: “It’s a good time to be at Deer Valley.”